Cosmin Alexandru
(ROMANIA)
Courses Taught:
Leading with a Story

When you choose to invest in an MBA, you are making an investment in your own career.
The return on that investment comes from many several sources: the network that you build, the content of the courses, the self-discipline that you develop by dedicating yourself to your studies, and the access to the professor’s experiences.
“It is necessary for you to learn from others’ mistakes. You will not live long enough to make them all yourself.” – Hyman Rickover.
Our teachers have enough practical business experience to have great success… and great mistakes. The MBA is your chance to accelerate your career progress by learning from the successes and failures of the professors and your classmates.
Courses Taught:
Leading with a Story
Courses Taught:
Critical Thinking
Courses Taught:
Managing Cultural Diversity
Change Management
Leadership & Organizational Behaviour
Courses Taught:
Marketing in a Global Context
Courses Taught:
Finance
Courses Taught:
Accounting for Managers
Courses Taught:
Economics for Managers
Courses Taught:
Decision Making Tools
Research Methods
Courses Taught:
Global Supply Chain Management
Courses Taught:
Global Corporate Strategy
Courses Taught:
Business Ethics
Courses Taught:
Applied Innovation
Courses Taught:
Boardroom Executive Simulation - CESIM Global Challenge
Courses Taught:
Innovation and New Business Ventures
Courses Taught:
Coaching
Cosmin co-founded in 1992 one of the first market research companies in Romania. He grew it till 1996, when all shareholders agree to sell it to the GfK Group, one of the top five market research organizations in the world. He continued to run GfK Romania and successfully managed the cultural transition form an entrepreneurial entity to a multinational branch, transforming it into the largest company in this field in Romania, since the year 2000.
As a result of his contribution to the success of the company in the region, in 2002 Cosmin was selected in a team of 15 managing directors from around the world appointed to redesign the Corporate Values of the GfK Group.
The outcome of one year of team’s work is still in place today. Cosmin left GfK Romania in 2005, passing over to the next management team 45 employees and 1,7 million Euro yearly turnover. Today, GfK Romania still holds the number one position on the Romanian market with 200 employees and 9 million Euro turnover.
Also in 2005, Cosmin co-founded the Erudio Association, an organization that runs the Erisma – Creative Leadership, a three months development program for top managers and leaders of organizations. In this program he taught Public Speaking and Mentorship.
In 2011 together with three other partners, Cosmin started Wanted Transformation, a consultancy aimed to assist leaders engaged in transformational processes of their organizations. He sees Wanted as his main professional focus for the following years.
Cosmin graduated the faculty of General Economics within the Academy of Economic Studies in Bucharest in 1994 and the ASEBUSS Program for Executive MBA conducted by the University of Washington Business School in cooperation with the Romanian-American Postgraduate School of Business, in 1999.
For many years Cosmin is advising, as a board member, leading Romanian NGOs, providing them with feedback and guidance on strategy and sustainable development. He also publishes regularly in Revista 22 and occasionally in various business magazines as well as on his blog: www.cosminalexandru.ro.
Radu Atanasiu is the MSM Romania Adjunct Lecturer of Critical Thinking. He teaches for the Executive MBA, the Fast Track Management Program, and the Entrepreneurship Academy. Radu has also taught in Maastricht for the MBA and MM programs of MSM.
Radu has taught the first massive online open course made in Eastern Europe, Critical Thinking – Reason and Fair Play in Communication (2014-2015), and had an international audience of tens of thousands of students. His new online course, Critical Thinking for Business, produced in cooperation with MSM, is hosted on the German platform iversity and can be accessed here.
Radu graduated as MBA from CEU Business School. His interest in decision making has led him to pursue a PhD in Business at ABRI/VU Amsterdam on the topic of managerial heuristics.
Radu Atanasiu has had several career paths and brought to fruition projects in diverse industries. He currently manages his real estate businesses and is actively involved as angel investor in some promising start-ups like 2Performant, SmartDreamers, and Evertoys, while also holding Critical Thinking workshops for companies.
Adrian Stanciu is a leading Organizational Development consultant in Romania, specializing in organizational culture management and change. His work touched more than 50 organizations, large or small, in Romania and other countries, and many hundreds of managers and leaders.
Prior to being a consultant, his career included management positions such as Managing director of Xerox Romania, Business Unit director of Xerox CEE and General Manager of Arexim, a Romanian IT systems integrator company that he cofounded and subsequently sold to Xerox Corp.
Also, Adrian is a founding member of the Erudio foundation, an organization dedicated to bringing creativity and expressivity in the field of leadership, and the organizer of the Erisma executive development program in Creative Leadership.
In the management development field, Adrian has developed and delivered numerous Executive Training programs to customers of various sizes and of various industries, such as IBM, Xerox, Orange, Raiffesen Bank, Citibank, Allianz, and many local entrepreneurial companies as well as coaching top executives from various industries.
In the academic field, Adrian has graduated as a MSc in the Bucharest Technical University in 1985. He has taught various subjects in graduate business programs in the Bucharest Technical University, the National School of Political Studies, the Academy of Economic Studies as well as the Change Management course in the University of Ottawa and the Canadian-Romanian MBA, and the OBHRM and Change Management courses for CEU Business School.
Adrian is also a constant voice in the Romanian business press, with more than 50 articles published. You can also read him at http://www.adrianstanciu.ro.
Professor of Marketing, Founder and Chairman of The Garrison Group, Paul Garrison has worked in marketing for over 25 years. He started out at Procter & Gamble and then went on to serve two stints at Coca-Cola – first in the US, and then later as marketing director for Central and Eastern Europe, and finally as managing director in Hungary. In between he ran his own advertising agency for 10 years in the US, and most recently founded the Garrison Group strategic consultancy based in Budapest. The Garrison Group is highly involved in leading edge marketing throughout the region with clients such as IKEA, Sony PlayStation, Telenor, Pfizer, Raiffeisen Bank, Bayer, and, of course, Coca-Cola.
Paul is Professor of Marketing and the former Dean at the Central European University Business School, and is a frequent guest lecturer at several leading universities both in Europe and the US Exponential Marketing Book.
The state of marketing has been in need of an upgrade for years and nowhere is that upgrade more needed, and more appropriate, than in the rapidly developing economies of Central and Eastern Europe. Veteran marketing professional Paul Garrison takes on the task by challenging readers to think less about catching up with the west and more about leaping ahead. In an environment of continuous change, Garrison builds his Exponential Marketing case on a solid foundation of deeper customer insights, more meaningful brand benefits and clear business objectives – and then boldly takes us higher than we may have previously thought possible. Rather than accepting business results based on past performance, Garrison challenges us from the very beginning to think in terms of a destination model, about what success could be, and then looks backward to remove any potential barriers standing in our way, or to seize the most important opportunities to get us there faster.
Although Garrison offers many new ideas and concepts to capture top-line business growth, he does not go out of his way to destroy many of the so called ‘tried and true’ marketing approaches of the past. Instead, he recognizes what has worked well from some of these processes and techniques and then evolves them upward to an entirely different level of thinking more appropriate to today’s marketplace, and consequently, better prepare you to capture future growth.
M.Com (Finance) (Merit), Sydney, Australia; B.Business (Upper class honors), Singapore, CFA
Joy Chan possesses vast experience lecturing and developing undergraduate and graduate courses on Corporate Science, Investments, Mergers and Acquisitions, Corporate Restructuring and Valuation in western universities all over the world. Joy has been consistently been rated excellent in teaching methodology by students and peers, and more recently, by an independent trained assessor for ISO 9000 certification.
In addition, Joy also conducts executive education training, is an in-house trainer on Corporate Restructuring and Valuation, and Project Financing courses at prominent Austrian Banks, and supervises graduate and undergraduate thesis in corporate finance and risk management.
Prior to lecturing, Joy held positions in the administration of Singapore, at first as a tax officer and then as Assistant Director at the Ministry of Trade and Industry. She has worked and travelled all through the Middle East, North Africa and Central Asia in an effort to spearhead various economic and financial initiatives that assist Singapore companies to place a foothold in the emerging markets of the world.
Laura Ipacs, MBA, FCCA has qualified as a certified accountant (ACCA) in 1994 and is now a Fellow of the Association. She started her career with Coopers & Lybrand, in Corporate Finance Services, spending three years there. She then moved on to finance director positions with multinational enterprises like DuPont and Hasbro in Hungary, also spending six years in management.
She has been with the CEU Business School for six years for post-and undergraduate programmes and executive education. Also, she has lectured and provided consultancy to practicing finance professionals in the Central European region. She specializes in accounting and finance technical training and consultancy to practitioners, both in industry and public practice, and ACCA (Certified accountancy) exam training, covering a wide range of exams throughout the syllabus.
She was a member of the International Accounting Education Standards Board of the International Federation of Accountants, representing the ACCA between 2006 and 2007 and has been representative since 2003 for Central Europe on the International Assembly of the ACCA.
Florin Ilie is Director, Business Development Advisor for ING Bank in Romania. He has been with ING since 2004 and was Head of Equity Markets prior to the current assignment. Florin was ranked in the top 3 Central and Eastern Europe equity analysts in the June 2012 Extel voting run by Thomson-Reuters among the international institutional investors.
Since 1998, Florin worked in banking, academia, consultancy and diplomacy. He has authored or co-authored several pieces on economics and finance. Florin is a member of the Index Committee of the Bucharest Stock Exchange, the Romanian Finance and Banking Analyst Association and a founding member of the Harvard Club of Romania and Moldova and the Aspen Institute Romania.
He graduated studies at Harvard University (Master in Public Administration, specializing in Financial Markets & Analysis, 2002-2004), the University of Manchester (Master in Economic and Social Studies, specializing in European Politics & Policy, with Distinction, 2000-2001) and the Bucharest Academy of Economic Studies (PhD in international economics, 2007; advanced studies in European integration, 1998-1999; BA in International Business, 1994- 1998). Florin also studied various topics at the Massachusetts Institute of Technology and the Universidad de Alcala
Khaled Wahba is an adjunct Associate Professor at a number of universities, business and technical schools located in various countries such as Canada, the Netherlands, Romania, Peru, Colombia, Suriname, Kuwait and Egypt.
With more than 20 years of teaching experience in the academic field, Khaled has dedicated his career as a freelance trainer and instructor with a focus on Data Analysis, Decision Making, Quantitative Research Methods, Digital Transformation, Creative Thinking, Systems Thinking and System Dynamics.
Khaled completed his BSc and MSc at Cairo University, Biomedical Engineering, Egypt in 1985 and 1989 respectively. He received his PhD from Aachen University of Technology in Germany, Faculty of Mechanical Engineering.
In addition to over 95 academic and business publications, Khaled co-authored a book in 2007 titled “How to Write Your MBA Thesis”. Furthermore, he supervised over 400 theses and dissertations in biomedical engineering, and business. For over 6 years Khaled served as the Director of a regional education and training institution (RITI), in Egypt. Afterwards, Khaled served as the CEO of an IT startup company operating in Egypt and the UAE for 4 years.
Ed Weenk, MSc, PDEng, holds a degree in Business Studies with specialization in logistics and technological innovation from the Erasmus University / Rotterdam School of Management (Netherlands) and a professional doctorate PDEng degree in Supply Chain Management from the Eindhoven University of Technology (Netherlands). He has extensive experience in managing international supply chain projects, having worked for several years for the logistics operator DHL, among others a multiyear stay in Barcelona, Spain.
Since 2004 Ed works as an independent consultant and trainer with focus on projects and teaching in Operations & Supply Chain Management, Strategy, Project Management and Intra-/ Entrepreneurship and Leadership. As part of his training and teaching activities, he runs a number of different business simulations (“serious games”).
Furthermore, Ed collaborates as Senior Lecturer with various Universities and Business Schools, among which are the Maastricht School of Management (Netherlands), Centrum Graduate School of Business (Peru), Antwerp Management School (Belgium), EADA Business School Barcelona (Spain) and Tec de Monterrey (Mexico).
He is the author of the book “The Perfect Pass: what the manager can learn from the football trainer“, published in Dutch, Spanish and English. His second book, called “Mastering the Supply Chain. Principles, practice and real-life applications” was published in March 2019.
NEGUȚ, SERGIU Associate Dean – Entrepreneurial Growth Sergiu is a consultant in growth-focused business transformation, values based leadership and client centric commercial development. Other areas of expertise include budgeting for success and strategy deployment. He acts as Angel Investor, Board Member or CEO Advisor for a number of local businesses, most notably frufru. Sergiu has extensive experience in general management, across different industries (healthcare, pharmaceuticals, commodities) and business development, including M&A and startups. He is an active speaker in leadership HR development and health care conferences.
Until the end of 2011, Sergiu Negut has been the Executive Director / Deputy GM and Board Member of of REGINA MARIA, The Private Healthcare Network, previously known as CMU. During his six years with Regina Maria / CMU, Sergiu coordinated a growing healthcare business and an expanding team of professionals, transforming CMU from a family business into an entrepreneurial corporation. The business grew more than ten times through a mix of Greenfield projects and Acquisitions, building on a core of customer centric and humanistic values.
Before 2006, Sergiu has worked for Amgen Inc, in Austria and Switzerland, playing an active role in the company’s expansion to CEE countries and acquiring relevant pharmaceuticals experience. His previous activity includes being the Country Manager of an International Steel Trader as well as setting his own consultancy on steel trade.
Sergiu proudly holds an MBA from INSEAD, and is the Vice President of the INSEAD Alumni Association Romania. He coaches young high potential managers in their career development. He enjoys speaking to MBA students and alumni from various schools, including IMD and Simon Rochester School of Business. His previous education includes a Computer Science degree from Politehnica University of Bucharest and an International Business degree from ASE.
Steven van Groningen is president and CEO of Raiffeisen Bank Romania since 2002 and a former Olympian rower. From 1994 to 2001 he has worked for ABN AMRO Bank N.V.
Apart from his banking and sports background, Steven is also the Vice-President of the Romanian Banking Association as well as President for the Foreign Investors Council and Founding Member/Member of the Board at Aspen Institute Romania.
In the past he has been part of United Way of Romania as President and Member of the Board for Friends of the National Museum of Art of Romania.
Magda Ropotan is an established Innovation Coach and Consultant in Romania, a practitioner of
Design Thinking, Service Design, Foresight, Trend & Future Driven Innovation, and Art of Hosting
methodologies. She is an alumnae of Copenhagen Institute for Future Studies, Institute for the Future – Palo Alto, California and is one of the few Master-Facilitators of FORTH Innovation Methodology in the world.
Magda co-founded Design Thinking Society, a boutique consultancy for design driven innovation, and FutureStation, a consultancy business that supports organizations in exploring trends and future scenarios. Besides her consultancy work, she is a board member at Innovation Labs Romania and Antreprenoria, and a lecturer for Innovation at The Entrepreneurship Academy. Once a year, she is curating and organizing the largest conference exclusively dedicated to Design Thinking in Romania: Design Thinking Forum.
Before moving into consulting, Magda a had a successful career in Honeywell, Genpact and IKEA, both in Romania and abroad.
Istvan Kocsolade is a graduate of the Academy of Economic Studies and for the past 15 years has pursued a career in technology and management consulting. He has lead or been part of numerous consulting projects in energy, utilities and FMCG industries both in Romania and throughout Europe. He is currently leading the Energy and Utilities practice of Accenture Romania.
After graduating with distinction the Executive MBA program of the Central European University, in 2010, Istvan has developed a passion for business simulations and its application in various education programs. He has tested several strategy simulations and is continuously searching for innovative applications of simulations in graduate education.
Andreas Antonopoulos holds a Ph.D. in Electrical & Electronics Engineering from University College London, UK, where he has been teaching as an Adjunct Professor since 1998. He also earned an MBA from the Weatherhead School of Management at Case Western Reserve, Cleveland, Ohio, USA, and a D.Eng from the University of Patras, Greece.
He has published numerous business and academic papers, and is a frequent speaker at major conferences and industry events. Dr. Antonopoulos has a 22 year career balancing an academic, industry and entrepreneurial background.
He was Co-Founder and Managing Partner of Working Knowledge, a leading telecoms advisory firm and has also spent 5 years teaching Telecom Business & Entrepreneurship, serving as an Associate Professor and Chair of the Technology Management Department, as well as holding the position of Graduate Programs Director, at the CEU Business School of Central European University. He has held a variety of senior and middle management appointments in leading telecom sector companies such as RHK, Lucent Technologies, Nortel Networks and British Telecom, serving in a number of countries worldwide.
Dr. Antonopoulos also Co-Founded and sits on the Board of Directors of Marathon Invest, an investment fund focusing in the CEE markets and of Viva Credit, an online financial services firm. He has had a total of 6 start-up engagements since 2001.
Having worked and/or lived in Argentina, Brazil, Germany, Greece, Hungary, the Philippines, Romania, Singapore, Spain, the UK and the US, and speaking 6 languages, Dr. Antonopoulos brings substantial international and multi-cultural experience to MsM Romania.
Mihaela works with leaders and teams willing to improve results. When accompanying them she challenges the existing identity, the installed habits and the usual way of working. Considered by her clients an “artist” in asking the right questions, Mihaela facilitates important shifts in the client’s frame of reference, creating new perspectives. As a result, potential is enhanced, new strategies are built up and overall performance is increasing.
Mihaela learnt about leadership by working 11 years as a manager. She built up successful teams and experienced the challenging path of leading people to high performance. Graduating an EMBA and being four years General Manager in the IT&C Industry, expanded her view and understanding of business complexity.
Comfortable in English, French and her mother tongue Romanian, Mihaela works with leaders from different cultures. She is Associate Certified Coach by the International Coaching Federation.