Design Thinking Forum 2017 – When Empathy Meets Business
Magda Ropotan, MsM Romania student and Innovation and Design Thinking Coach, is among the people who launched the idea for Design Thinking Forum, the first Romanian conference dedicated entirely to the practice of design thinking, taking place this September, on the 21st!
DESCRIPTION
“Design has a voice in nearly every important decision that the company makes”
Indra Nooyi, PepsiCo CEO
Drive business growth through human-centered design. We are witnessing a fast-evolving business environment, easily disrupted by technological advancements. Companies are constantly urged to analyze, research and innovate in the matter of how and what they sell. Design Thinking leads the path to problem solving and easily streamlining processes & products, whilst stepping into the new, digitally powered, experience economy.
TOPICS
Emergence of Design Thinking as a new management philosophy
Reality inspired stories: case study focus
When everything starts with your customer in mind
Innovating a new future for your business with Design Thinking
Transitioning from B2B to Human2Human in the services industry
Creating for the experience economy
Connecting research with reality through Design Thinking
Developing human centric technologies
Useful tools and practical methodology for complex business cases
GENERAL BUSINESS AREAS
Cross Industry Event, Horizontal Business Solutions
Adressing to: Top Management, C-level, Entrepreneurs, Marketing, Product Development, Product Management Innovation, R&D, HR, Operations, Digital & IT & all functional business segments with exposure to or an active interest in: #innovationculture, #development #growth #problemsolving #experiencedesign #customerexperience #customercentricity #businesstransformation&change #multidisciplinarity #employeeexperience
SPEAKERS
Aga SOZTEK, Paul BULENCEA, Mike PARSONS, Magda ROPOTAN, Oskar DEKKER
WHY TO ATTEND
To familiarize yourself with the new, human centered business reality
To find the hidden solution, the tips&tricks&shortcuts
To learn the skill from hands-on Design Thinking practitioners
To step into a network filled with relevant people, all looking for the same angle in business
To build lasting ties, be curious and explore the method in work groups
To see your clients from a whole new perspective
To learn a new skill that would give you a certain competitive advantage
To see this is for real and learn the success stories that back it up
To meet business game changers and steal their toolkit for growth
To witness first-hand the business models of the future
Contact for details, registration & partnerships: Cristina Vidu, 0722247552, cristina.vidu@market-insiders.